Rainbow Mosho and her mom were approached by Marisa Bentley from Linc-d right after their interview with A.ware Foundation in Canada.
It was unexpected. It was perfect.
Two moms with the same goal: to open the door so the obvious skills (art) shared by their kids, becomes a tool to build on financial independence and a better future.
A lengthy phone call further reaffirms their purpose and continuous exchanges confirm the need exists to partner up, work together and take that bold step. Yes, the risk to do something that takes a lot of work — build a brand, market unique merchandise, learn something new.
And that is what entrepreneurship is all about – new, risk, bold actions, fulfilling dreams. Yadira has said it before, entrepreneurship must have an impact on inclusion.
This is why this team of mothers make a difference in the life of their kids with abilities that many times are not considered as valuable or marketable. Focusing on their kids while building a community of support and growth will definitely make a difference in their lives.
Full attention will be placed on pursuing a marketing plan that will impact this initial stage. For this reason Yadira reached out to organizations like Kid Everest and Teach Entrepreneurship for Kids to level the field and extend the degree of exposure during this stage.
There is so much being learned. It is not easy. 100% of their time is not dedicated to this endeavor. They are mothers, wives, friends and human beings. Their understanding of what is needed so their children can have quality of life as time passes surpasses all possible difficulties.
They are winners. They are leading champions of a new generation of parents.
Support their efforts!
Click here to visit Rainbow’s shop!